Does Crocs Own Hey Dudes? The Acquisition Explained
In early 2022, Crocs announced its acquisition of Hey Dudes for approximately $2.5 billion. This strategic move was aimed at expanding Crocs’ portfolio and enhancing its presence in the casual footwear market. The acquisition allows Crocs to diversify beyond its iconic clogs, tapping into Hey Dudes’ popularity with lightweight, comfortable shoes. It marks a significant … Read more